Leland is the modern version of the old fly-fishing specialty shops that once existed all to share knowledge of fly-fishing and passion for the environment. At Leland, our vision is this: hooking a dad or mom who one day shares the activity with a daughter or son, creating new generations of angler environmentalists, one person at a time.
At Leland, we understand and celebrate fly-fishing as a gateway to other truths, about nature, humankind’s connection to it and our intended role as stewards, lest what has been created be lost for evermore. Rivers need friends, we say, and fly-fishing creates these friends.
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